搜索结果: 1-3 共查到“法学 Marketing”相关记录3条 . 查询时间(0.078 秒)
THE MARKETING OF BLACK MUSIC
MARKETING BLACK MUSIC
2014/11/24
Today's black musicians are challenged not only to master their art, but also the business side of what has become a multi-million dollar consumer market. The author argues that little has changed sin...
Ambush Marketing: More than Just a Commercial Irritant?
Ambush Marketing a Commercial Irritant
2009/12/25
Although marketers have described "ambush" marketing as a parasit
activity that encroaches on legitimate sponsorship, their claims often provide
no basis for legal action. This article examines inst...