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This paper investigates two central issues regarding state lotteries. First, analyses of multiple sources of
micro-level data demonstrate that household lottery spending is financed primarily by a re...
IMPACTS OF ASYMMETRIC DECISION POLICIES AND CONSUMER BEHAVIOR ON SUPPLY CHAIN COORDINATION UNDER CONSUMER RETURNS
ASYMMETRIC DECISION POLICIES CONSUMER BEHAVIOR SUPPLY CHAIN COORDINATION CONSUMER RETURNS
2014/10/22
Within this thesis we investigate the effect of asymmetric agent decision making on the coordination of a two echelon supply chain facing consumer returns. On the basis of the classical newsvendor set...
Uncertainty, Ambiguity and Risk Taking: an experimental investigation of consumer behavior and demand for insurance
Risk behavior ambiguity aversion insurance purchase.
2014/6/23
The purpose of this paper is to examine whether people treat all forms of uncertainty in the same way. Studies investigating known-risk gambles and ambiguous gambles have systematically used the urn c...
Explanatory Models of Change of Consumer Behavior Applied to Social Marketing
Social Marketing Sustainable Consumer Behavior Fair Trade
2013/2/23
This work describes consumer behavior models that present sustainable empirical evidence on consumer behavior with social marketing applications given in the state of art. For this research, the most ...
Consumer behavior at the Slovak dairy market
dairy trends consumer behavior marketing research
2014/3/20
The marketing concept in the Slovak dairy industry used to be production focused and the only task was to produce the cheap bulk commodities. Nowadays markets become more and more segmented. The numbe...